HIGH ROAD is a fourteen part web series written and directed by Justin Harwood. It follows the life of a washed up rockstar from England who decides to move to the other side of the world and start a local community radio station out of his caravan at the local campground. Trouble is, the locals don’t like it.
The first six episodes were made for $498, simply as a way to get everyone out of the office and to work on something that didn’t need to be meet a deadline for broadcast or involve all the hoo-ha that comes with “proper and serious productions” that they work on every day. Trouble was, it started winning awards and getting press and eventually led to the New Zealand funding agency, New Zealand on Air, giving Tomorrowland $100,000 to make some more episodes. Which Tomorrowland did, and that went on to win even more International awards and garner more press. Which made everyone happy of course, but the staff has decided next time they need to get out of the office, they want to play paintball.
Les Mills, one of the world’s largest fitness companies, decided to tell the story about eating and health. And they choose Tomorrowland to help tell the story. All graphics, shooting, production and grading. Objective: Not too scary.
Agency: Mr Smith
Client: Les Mills International
New Zealand largest brewery, Dominion Breweries, re-releasing a much-loved beer from the past, DB EXPORT. The clever clots at Colenso BBDO Auckland decided to take a look back into New Zealand history and tell the story of how this beer came to being.
Offline Editing and Creative.
Agency: Colenso DBBO
Client: Dominion Breweries
London International Awards: Bronze TV / Cinema